By Launching a new product can be both an exhilarating and daunting endeavor. It’s the moment when all your hard work culminates into a tangible offering for the market. However, without a strategic approach, even the best products can struggle to gain traction. In today’s competitive landscape, effective product launches are
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The beauty industry is in the midst of a digital revolution that is redefining how brands connect with consumers, manage operations, and innovate their product offerings. As technology continues its rapid advancement, beauty brands are recognizing the importance of adapting to these changes. The shift to digital is not just
